As per my previous post, yesterday, despite its numerical placement in the month, was great. Not only was it filled with sister-in-law hen do frolics, but it began with PR results from more hard work on behalf of Avalanche Media clients. Here are two examples – more to follow:
I thought this was well worth a post as I’m quite proud of my first iMovie effort.
It can be difficult to describe PR to the uninitiated, so I thought it would help to produce a video to better explain what it is I can achieve for businesses. To help prevent the onset of yawns and flitting to other YouTube offerings, I’ve limited the length to three minutes. This means that the behind-the-scenes work I need to do isn’t really referred to (check out my press room for more of an insight). But instead the important bit, the results: these are what clients want.
I hope this is useful and would welcome feedback.
After recently becoming yet another Mac convert and iMove addict, I’m hoping to produce more PR-related video offerings. If you have ideas for any specifics you’d like me to address, please shout.
So proud of client Andy Fussell’s appearance as the mystery guest on Chris Evans’ breakfast show yesterday. All thanks to a discussion the day before on fried egg sandwiches and bit of Twitter follow up. Some PR opportunities can’t be foreseen.
Listen again (available for the next week) – scan to 2:04.11 to hear Andy’s 3-minute interview on the BBC Radio 2 programme.
This week has yielded some great media coverage for a Somerset farmer I work for.
Two different angles and editorial formats which both provide bang on targeted exposure for Andy Fussell and his Fussels Fine Food business (deliberate difference in spelling!):
Click on the images below to see the articles in
The Times and Women’s Fitness.